Digital Maturity
Workshop
Find your areas of improvement and set up an action plan.
Highlights
Get your team aligned on the necessary actions
Our intensive 2-day Digital Maturity Workshop will help you assess your current digital capabilities, identify gaps, and create a roadmap for digital marketing success.
Led by B2B marketing expert with over 20 years of experience in the tech industry, this workshop combines engineering precision with marketing innovation. Our “marketing engineering” approach ensures that every strategy is data-driven and ROI-focused.
Workshop
overview
Accelerate Your B2B Digital Transformation.
This hands-on workshop combines expert-led sessions with practical exercises to evaluate and enhance your company’s digital marketing maturity. You’ll leave with a clear understanding of your current position and a actionable plan for improvement.
Day 1: Assessment and Analysis
- Digital Marketing Audit: Comprehensive review of your current digital marketing efforts
- Maturity Level Classification: Evaluate your company against industry benchmarks
- SWOT Analysis: Identify your digital strengths, weaknesses, opportunities, and threats
- Customer Journey Mapping: Analyze your digital touchpoints across the B2B buyer’s journey
Day 2: Strategy & Roadmap
- Goal Setting: Define clear, measurable objectives for your digital marketing efforts
- Tool and Technology Assessment: Evaluate your current martech stack and identify gaps
- Action Plan Creation: Develop a prioritized list of initiatives to improve digital maturity
- ROI Measurement Framework: Establish KPIs and measurement processes for ongoing evaluation
Deliverables:
- Comprehensive Digital Maturity Assessment Report
- Customized Digital Marketing Roadmap
- Action Plan with prioritized initiatives
- ROI Measurement Framework
Workshop
overview
Key Benefits:
- Gain a clear picture of your company’s digital marketing maturity
- Identify quick wins and long-term strategies for digital transformation
- Learn best practices in B2B digital marketing for tech companies
- Develop a customized roadmap aligned with your business goals
- Network with peers and share insights in a collaborative environment
Who Should Attend:
- Marketing Directors and Managers
- Digital Marketing Specialists
- CMOs and Senior Marketing Executives
- Business Owners and Entrepreneurs in the tech sector
Invest in your company’s digital future. Register now for our Digital Maturity Workshop and take the first step towards digital marketing
excellence.